22 Oct 2012
By Renee Sylvestre-Williams
If you’re an entrepreneur and you’re looking to share your experience or learn from other experiences, then YouInc.com, part of the newly-launched Arlene Dickinson Enterprises, might become your new online hangout.
Dickinson, owner and CEO of Venture enterprises and one of the Dragons on CBC’s Dragons’ Den, announced the launch of Arlene Dickinson Enterprises (ADE) in partnership with Kirchner Private Capital Group.
ADE is for entrepreneurs and will feature a multi-media experience including a magazine, video, podcasts, e-commerce and a social network. The goal is to “promote the advancement of entrepreneurs through funding investments in entrepreneurial businesses and creating entertaining and educational media aimed at them.”
Dickinson says in the release, “We are entering a period I call the ‘Entrepreneurial Economy’ with more people choosing to take on the entrepreneurial lifestyle than ever before. My new company is poised to seize this trend,” said Dickinson. “We are creating an entrepreneurial lifestyle brand, with the goal of helping entrepreneurs achieve the greatest success possible with their ventures. Right now, entrepreneurs in Canada who have made this lifestyle choice are being underserved, so I created Arlene Dickinson Enterprises to fill that void. Being an entrepreneur is hard work – and it has a language and passion that is unique. We want to help by championing and identifying services to help entrepreneurs succeed, and we want to speak to them through media in a way that is educational, entertaining and that celebrates their lifestyle.”
One of the goals of ADE is to help entrepreneurs manufacture, distribute and retail their products. In order to accomplish that, ADE announced that it signed a letter of intent to create a joint venture with Metroland Media Group.
ADE will feature regular posts from Dickinson and other successful entrepreneurs.