8 May 2013
By Mark Evans When you’re starting up or launching new products, you’re bound to spend some time pondering the price of your products or services. And if you’re not devoting a good deal of research and energy to the project, you should. Incorrect pricing can impact sales and…
2 May 2013
By Mark Evans In today’s business climate, there’s intense pressure for small companies to drive innovation and look up to larger organizations famous for their endless ideas. But is there such a thing as too much innovation? Yes, there is. Endlessly coming up with new ideas…
24 Apr 2013
By Mark Evans Nothing makes a small business look, well… small, more so than a handwritten note on a receipt pad — the kind you can pick up at the office supply store. Even if you’re just a one-person show, you need to have paper and digital collateral…
17 Apr 2013
By Mark Evans You’re a small organization but you don’t have a lot of money to throw around. So when you want to hire, retain and motivate the best employees, you need to reward them in ways that go beyond money. It’s possible. In fact, some research…
9 Apr 2013
By Mark Evans It’s that wonderful time of year again when you need to start sorting through your expenses and organizing your taxes. If you file as a self-employed person because you have a consulting or contracting business, here are some suggestions for enduring tax season: • Know…
3 Apr 2013
By Mark Evans While social media might be all the rage, the truth is many of your clients and customers still rely on email as a major way to communicate. Most people check their email accounts regularly and if you want to speak to them directly, that’s a great…
3 Apr 2013
By Mark Evans Whether you run your business from home all the time or just a few days a week, setting up a solid home office is pivotal to running your company efficiently and ensuring your stakeholders see you as professional. Here are some suggestions for doing it…
28 Mar 2013
By Mark Evans If you’re embarking on a startup or a new expansion or just want to assess your current business, the powers that be always suggest you write a business plan. But in today’s fast moving climate, it seems so old school. Does anyone use these things…
26 Feb 2013
By Mark Evans Technology has revolutionized how business makes new hires. But beyond online job listings, social media has become an increasingly smart and often focused way to find people. Whether you need to hire for a job where there’s a skills shortage or fill a position for which there’s…
25 Feb 2013
By Mark Evans If you’re a business owner, chances are you get the most work done when email and the phone are shut off, and you can work alone and truly think. The polar opposite? Spending long hours in a meeting talking about things but actually not…
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